Crocs shares jump after Loop Capital gives the funky shoe stock an upgrade
Shares of the quirky footwear brand leaped higher after analysts put a buy sign on the stock.
Shares of Crocs jumped nearly 5% on Wednesday after Loop Capital upgraded the funky shoe stock from a “hold” to a “buy.” The firm believes the stock could be a strong buy right now, despite shares dipping over 7% since the start of this year. Crocs has been pivoting production away from China for years, but still expects tariffs to take an $11 million hit from its gross profit this year.
Loop Capital also expects Hey Dude, Crocs’ recently acquired trendy footwear brand, to drive strong direct-to-consumer growth in Q1, after it helped drive the brand to better-than-expected results in its last earnings report. The firm is optimistic about future collaborations, such as its most recent one with actress Sydney Sweeney, as a way the company could expand its profile and drive growth.