culture

2/11/25

YouTube hits major inflection point, says more people watch it on TV than on phones

YouTube has leveled up to the small screen (from an even smaller screen). Alphabet’s massive video platform said Tuesday that most of its viewership is happening on TVs, overtaking mobile in the US.

According to the platform, viewers are watching more than a billion hours of YouTube every day, and for the first time, more of those views are happening on TV. YouTube has been making itself more TV friendly, adding the ability to break videos up by “season.”

The milestone was revealed in YouTube CEO Neal Mohan’s annual priorities and outlook letter. YouTube has consistently topped Nielsen’s streaming platform viewership gauge for the past two years, handily beating Netflix. On the overall TV distributor list, it’s hot on Disney’s heels — even overtaking the studio in July.

Since 2023, YouTube TV, Alphabet’s paid streaming service, has raised its subscription prices by about 28%.

YouTube Viewership On TV Screens Exceeds Mobile For First Time In U.S.

YouTube Viewership On TV Screens Exceeds Mobile For First Time In U.S.

The milestone was revealed in YouTube CEO Neal Mohan’s annual priorities and outlook letter. YouTube has consistently topped Nielsen’s streaming platform viewership gauge for the past two years, handily beating Netflix. On the overall TV distributor list, it’s hot on Disney’s heels — even overtaking the studio in July.

Since 2023, YouTube TV, Alphabet’s paid streaming service, has raised its subscription prices by about 28%.

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Fine line, small, and simple: The latest tattoo trend

The rising popularity of “tiny tattoos” could mark a new status symbol, per Business Insider.

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Max Knoblauch9/5/25

Americans that live in colder states are more likely to sleep longer

But most US adults still aren’t getting enough shut-eye.

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culture

9/2/25

Paramount and Microsoft’s Activision agree to partner on a “Call of Duty” movie

Less than a month after forming, Paramount Skydance has landed another major piece of intellectual property. The studio said it’s signed a deal with Microsoft’s Activision to create a live-action “Call of Duty” film.

The competitive shooter is one of the most popular gaming franchises in the world and has been the US’s bestselling series for the past 16 years. The next title in the 22-year-old franchise, “Black Ops 7,” will debut in November.

Paramount, which closed its merger with Skydance in August, has had a summer of big deals. It acquired UFC broadcast rights in a $7.7 billion deal with TKO last month, following a $1.5 billion deal for “South Park” rights in July. The company also lured “Stranger Things” creators away from Netflix last month for a four-year film and TV development deal.

Paramount & Activision Team For ‘Call Of Duty’ Movie

Paramount & Activision Team For ‘Call Of Duty’ Movie

The competitive shooter is one of the most popular gaming franchises in the world and has been the US’s bestselling series for the past 16 years. The next title in the 22-year-old franchise, “Black Ops 7,” will debut in November.

Paramount, which closed its merger with Skydance in August, has had a summer of big deals. It acquired UFC broadcast rights in a $7.7 billion deal with TKO last month, following a $1.5 billion deal for “South Park” rights in July. The company also lured “Stranger Things” creators away from Netflix last month for a four-year film and TV development deal.

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