Warby Parker’s earnings and new Target partnership have Wall Street seeing green
Warby Parker shares popped after the eyewear giant unveiled a new partnership with Target.
Shares of Warby Parker jumped nearly 5% after the affordable eyewear company unveiled a new partnership with Target. Later this year, Warby Parker will open five shop-in-shops at Target locations in Illinois, Minnesota, New Jersey, Ohio, and Pennsylvania — stores that currently don’t offer optical services. The brand will also launch on Target’s website, with plans to expand the partnership in 2026. Originally an online-only retailer, Warby Parker has since grown into a national brand with 276 stores across North America.
The news comes after Warby Parker beat expectations on the top and bottom line for its fourth-quarter earnings. The company’s revenue jumped 15% to $771.3 million, while net losses shrank to $20.4 million from $63.2 million a year ago. Warby Parker, which celebrated its 15th anniversary this month, plans to open 45 new stores in 2025 to keep up with demand. The stock has soared nearly 65% over the past year.
