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McDonald’s distances itself from DEI

McDonald’s became the latest company to publicly announce that it’s hedging its diversity goals amid a larger corporate retreat of such initiatives. 

The burger chain said on Monday that it would retire its “aspirational representation goals” and its “Supply Chain’s Mutual Commitment to DEI pledge.” Instead, it will “focus on continuing to embed inclusion practices that grow our business into our everyday process and operations.” 

The tweak in rhetoric comes as more and more companies are publicly distancing themselves from diversity initiatives many of them adopted in 2020 after the murder of George Floyd.

The tweak in rhetoric comes as more and more companies are publicly distancing themselves from diversity initiatives many of them adopted in 2020 after the murder of George Floyd.

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