Cracker Barrel jumps more than 20% after a sales beat and despite egg prices
How many little peg games can $190 million buy? That’s how much Cracker Barrel added to its market cap Thursday morning after investors cheered its strong earnings report.
Shares of the breakfast-meets-rocking-chairs-meets-graphic-tees chain surged more than 20% in early morning trading. Driving positivity: cat shirts that say “hang in there” and boosted annual guidance.
Cracker Barrel said it now expects total 2025 revenue of between $3.45 billion and $3.5 billion, reflecting a $50 million bump to the lower end of its estimate.
The company is taking a different approach to bird-flu-related eggflation that’s led competitors like Waffle House to add surcharges to egg dishes — it’s giving members of its “Peg Rewards” program extra points for purchasing eggs.
Cracker Barrel posted revenue of $949 million, beating estimates by about $7 million. Comparable-store restaurant sales jumped 4.7% from Q2 last year, and comparable-store retail sales (the kitschy store in the front of the restaurant) ticked up 0.2%, snapping a seven-quarter losing streak.