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Red cup rebels

500 Starbucks stores have now unionized across the United States

That’s still only 3% of US Starbucks locations

Tom Jones, David Crowther

On Monday, a group of baristas in Bellingham, Washington were the latest members to join the Starbucks Workers United ranks, as the store became the 500th location to unionize since 2021.

Back then, in the relatively brief interim between Howard Schultz’s second and third terms as the company’s CEO, it was a store in Buffalo, New York that made history by becoming the first Starbucks branch to organize officially. These days, a new location unionizing is a weekly, or even daily, occurrence, with data from Unionelections.org tracking the steady trickle of successful Starbucks votes.

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The red cup rebels

While Starbucks has long been known for referring to employees as “partners”, it seems like many of the issues that its coffee makers have expressed through the years have largely fallen on deaf ears. In September, for example, workers at the Washington branch and 8 other organizing stores sent a letter to Brian Niccol, the company’s new $20 billion boss, expressing concerns over staffing, scheduling, better benefits, and wages. The Buffalo, New York unionists were making many of the same complaints back in December 2021.

Despite the constant flow of labor complaints and the recent milestone, just 3% of Starbucks stores have now unionized.

Interestingly, while American industrial action has been on the rise as of late, especially during the Hot Strike Summer of 2023, just 10% of US workers reportedly belonged to a union last year, the lowest membership rate since records began in 1983.

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Tom Jones

OpenAI’s ARR reached over $20 billion in 2025, CFO says

Sam Altman’s $500 billion artificial intelligence behemoth hit a major financial milestone last year, according to a new blog post over the weekend from OpenAI CFO Sarah Friar, as the company confirmed it had hit a more than $20 billion annual revenue run rate at the end of 2025.

Elsewhere in the blog post, Friar spent time addressing the company’s shifting goals, referencing plans to “close the distance between where intelligence is advancing and how individuals, companies, and countries actually adopt and use it.” As has become customary in the AI company press release genre, the CFO was also keen to tout the unending growth of the business, writing:

  • Both our Weekly Active User (WAU) and Daily Active User (DAU) figures continue to produce all-time highs. This growth is driven by a flywheel across compute, frontier research, products, and monetization.

  • Compute grew 3X year over year or 9.5X from 2023 to 2025: 0.2 GW in 2023, 0.6 GW in 2024, and ~1.9 GW in 2025.

And, perhaps most importantly for current backers and those keeping an eye on the private company before its rumored mega IPO:

  • Revenue followed the same curve growing 3X year over year, or 10X from 2023 to 2025: $2B ARR in 2023, $6B in 2024, and $20B+ in 2025. This is never-before-seen growth at such scale.

That latest figure has certainly set tongues in the tech world wagging, just as the company announced it would begin rolling out ads to free and ChatGPT Go users. It also puts the chatbot giant a fair way ahead of competitors like Anthropic, the company behind Claude.

OpenAI Anthropic ARR race
Sherwood News

Elsewhere in the blog post, Friar spent time addressing the company’s shifting goals, referencing plans to “close the distance between where intelligence is advancing and how individuals, companies, and countries actually adopt and use it.” As has become customary in the AI company press release genre, the CFO was also keen to tout the unending growth of the business, writing:

  • Both our Weekly Active User (WAU) and Daily Active User (DAU) figures continue to produce all-time highs. This growth is driven by a flywheel across compute, frontier research, products, and monetization.

  • Compute grew 3X year over year or 9.5X from 2023 to 2025: 0.2 GW in 2023, 0.6 GW in 2024, and ~1.9 GW in 2025.

And, perhaps most importantly for current backers and those keeping an eye on the private company before its rumored mega IPO:

  • Revenue followed the same curve growing 3X year over year, or 10X from 2023 to 2025: $2B ARR in 2023, $6B in 2024, and $20B+ in 2025. This is never-before-seen growth at such scale.

That latest figure has certainly set tongues in the tech world wagging, just as the company announced it would begin rolling out ads to free and ChatGPT Go users. It also puts the chatbot giant a fair way ahead of competitors like Anthropic, the company behind Claude.

OpenAI Anthropic ARR race
Sherwood News

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