Tech
Tesla flooded
A Tesla stranded in floodwater after heavy rainfall (Fatih Aktas/Getty Images)

The public’s impression of Tesla has sunk to its lowest levels ever

Tesla’s image is especially bad among moderates and liberals.

Rani Molla

Tesla’s stock price isn’t the only thing that’s taken a dive recently.

Americans’ overall impression of the company is more negative than ever, according to data shared with Sherwood News by YouGov, a market research company that continually surveys people on how they perceive different brands. Indeed, carmaker’s reputation is at its lowest point since YouGov began tracking Tesla back in 2016 — not good news for a company already struggling with sales.

Americans’ opinions of Tesla started falling precipitously in the spring of 2022, around the time CEO Elon Musk initiated his purchase of Twitter. It hit negative territory — meaning more Americans had a negative impression of the company than a positive one — in the summer of that year, right before the acquisition went through and as his politics moved more vocally to the right.

Since then, Musk has aligned himself firmly with now President Donald Trump and has begun slashing federal budgets and head counts as the leader of an extragovernmental organization he named the Department of Government Efficiency. If the general public’s perception of Tesla is any indication, they don’t like what he’s been up to.

Of course, Americans’ opinions vary by political affiliation. Only among conservatives does Tesla have a positive net impression score, at about 7. For comparison, Americans’ average net impression of all carmakers is quite a bit higher, at 17.

Tesla’s net impression among moderates is -9 and a lowly -35 among liberals. Population-wide, Tesla is at -12.8, the lowest on record.

Trump’s recent Tesla purchase aside, Musk’s move into partisanship probably won’t do his car company many favors among consumers. As JPMorgan noted this week, Musk is mostly alienating Democrats — the very people most likely to buy EVs in the first place.

More Tech

See all Tech
Rani Molla
1/23/26
Final Boss:

Keep
on
truckin’

tech
Rani Molla

Amazon to lay off thousands more office workers on path to 30,000 cuts

Amazon plans to axe thousands of corporate workers next week, after laying off 14,000 back in October, according to Reuters. The new cuts could be “roughly the same” number as last time and may hit Amazon Web Services, retail, Prime Video, and human resources, the report said, citing people familiar with the matter.

The company plans to cut a total of 30,000 corporate positions as part of an effort to “streamline operations and reset its culture,” Business Insider reported separately, noting comments from CEO Andy Jassy, who said the earlier layoffs were “about culture” rather than AI-related cost cutting.

Exclusive: Amazon plans thousands more corporate job cuts next week, sources say

Exclusive: Amazon plans thousands more corporate job cuts next week, sources say

The company plans to cut a total of 30,000 corporate positions as part of an effort to “streamline operations and reset its culture,” Business Insider reported separately, noting comments from CEO Andy Jassy, who said the earlier layoffs were “about culture” rather than AI-related cost cutting.

Little Bay Beach

There are now more than 1 million “.ai” websites, contributing an estimated $70 million to Anguilla’s government revenue last year

Data from Domain Name Stat reveals that the top-level domain originally assigned to the British Overseas Territory of Anguilla passed the milestone in early January.

David Crowther, Claire Yubin Oh1/23/26
tech
Claire Yubin Oh

TikTok closes deal to operate in the US

TikTok has finally sealed its deal to establish a majority American-owned joint venture to manage its US operations.

On Friday, the social media company announced that its US arm will now be led by three “managing investors” — Silver Lake, Oracle, and MGX, each with a 15% holding — while ByteDance retains 19.9% of the business, and a swath of other investors, including Michael Dell’s family office, round out the cap table.

The joint venture will be operated by a seven-person majority American board of directors, which includes TikTok CEO Shou Chew, with Adam Presser, previously TikTok’s head of operations, trust, and safety, as its CEO.

Though the valuation of the new venture has not been shared, Vice President JD Vance has previously cited the market value of TikTok’s US operations at about $14 billion, just topping Snap and lower than Pinterest.

The deal closes the platform’s battle, which kicked off in earnest in August 2020 when President Donald Trump first tried to ban TikTok over national security concerns. The announcement notes that the new TikTok USDS Joint Venture LLC will “secure U.S. user data, apps and the algorithm.” Trump celebrated the deal, which has been signed off by both the US and Chinese governments, per Reuters, in a Truth Social post, saying TikTok “will now be owned by a group of Great American Patriots and Investors, the Biggest in the World.”

tech
Rani Molla

Elon Musk says Tesla Robotaxis are operating without drivers, sending stock higher

Tesla CEO Elon Musk said that Tesla’s Robotaxis are now operating in Austin without a safety monitor. Tesla has been testing driverless cars in the area for about a month, and Musk had previously said the company would remove safety drivers by the end of 2025.

It’s unclear how many exactly of the roughly 50 Robotaxis the company operates in the area don’t have drivers. Tesla is “starting with a few unsupervised vehicles mixed in with the broader robotaxi fleet with safety monitors, and the ratio will increase over time,” Ashok Elluswamy, Tesla’s head of AI, posted shortly after Musk. Ethan McKenna, the person behind Robotaxi Tracker, estimates it’s two or three vehicles.

What is clear is that the move is good for Tesla’s stock, which is currently up 3.5%, extending its gains after Musk’s tweet. Morgan Stanley said yesterday that it considers the removal of safety drivers a “precursor to personal unsupervised FSD rollout.” Unsupervised Full Self-Driving is widely considered to be integral to the would-be autonomous company’s value proposition.

At the World Economic Forum earlier on Thursday, Musk said, “Self-driving cars is essentially a solved problem at this point.”

Latest Stories

Sherwood Media, LLC produces fresh and unique perspectives on topical financial news and is a fully owned subsidiary of Robinhood Markets, Inc., and any views expressed here do not necessarily reflect the views of any other Robinhood affiliate, including Robinhood Markets, Inc., Robinhood Financial LLC, Robinhood Securities, LLC, Robinhood Crypto, LLC, or Robinhood Money, LLC.
©2026 Sherwood Media, LLC