Report: Apple staggers Siri AI rollout, with key features pushed to summer
Thanks to Apple’s new partnership with Google, the Gemini-backed version of Siri should begin rolling out this spring, but several key features Apple previewed in 2024 may not come until summer, The Information reports.
The new Siri is soon expected to answer general questions with ChatGPT-like answers — rather than quoting directly from websites or not answering at all. But more personalized, proactive features, like, for example, remembering past conversations and information from them to suggest you leave for a planned trip earlier to beat traffic, may not be unveiled until June at the company’s Worldwide Developers Conference.
The report also clarifies that while Apple’s partnership with Microsoft-backed OpenAI, wherein users could summon ChatGPT for complex questions, isn’t changing, the Google deal might reduce the need for people to do so because Siri will likely be able to answer those questions itself. The Information notes, citing a person familiar with the deal, that the ChatGPT option hadn’t driven much traffic to OpenAI before.
The new Siri is soon expected to answer general questions with ChatGPT-like answers — rather than quoting directly from websites or not answering at all. But more personalized, proactive features, like, for example, remembering past conversations and information from them to suggest you leave for a planned trip earlier to beat traffic, may not be unveiled until June at the company’s Worldwide Developers Conference.
The report also clarifies that while Apple’s partnership with Microsoft-backed OpenAI, wherein users could summon ChatGPT for complex questions, isn’t changing, the Google deal might reduce the need for people to do so because Siri will likely be able to answer those questions itself. The Information notes, citing a person familiar with the deal, that the ChatGPT option hadn’t driven much traffic to OpenAI before.
