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Fashion blogger Karin Teigl coordinating her Apple iPhone 17 Pro Max with her outfit (Jeremy Moeller/Getty Images)
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Orange iPhones are the new black

The latest iPhone Pro doesn’t come in black, the preferred iPhone color, so people are picking... Cosmic Orange.

Rani Molla

Typically when consumers shell out for a new Apple iPhone, their preferred color is black or something close to it, according to data from Consumer Intelligence Research Partners (CIRP), which has been asking iPhone buyers about their purchases for years.

But the latest iPhone 17 Pro and Pro Max, which early data shows are selling at a faster clip than previous years, come in only three colors: Silver, Deep Blue, and Cosmic Orange. And so far, orange has proven to be the most popular choice for the most expensive iPhones, with 40% of purchasers opting for it, over the more staid blue and silver.

Why?

CIRP partner and cofounder Michael Levin told Sherwood News it could be cultural or a novelty.

“If you kind of want to stand out with your new phone, then you pick that one,” Levin said, referring to Cosmic Orange. Or, as he and CIRP partner and cofounder Josh Lowitz wrote, “Perhaps premium iPhone buyers want to show that they have the newest model with its most distinctive color.”

Apple didn’t immediately respond to a request for comment on this very important topic.

Notably, this isn’t the first time the iPhone Pro or Pro Max sold well in unlikely colors, CIRP found. In 2022, the Deep Purple iPhone 14 Pro and Pro Max led the way, even when a black phone was available.

Is it wise to make such a big purchase in a color that may fade with fashion whims? Who knows. At least phone cases are cheap.

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OpenAI rolls out age prediction system ahead of allowing adult content

OpenAI is rolling out a new “age prediction” feature for ChatGPT users.

The company will look at various signals from users to predict if a user is underage.

In a blog post, the company said:

“The model looks at a combination of behavioral and account-level signals, including how long an account has existed, typical times of day when someone is active, usage patterns over time, and a user’s stated age.”

If the system suspects the user is a minor, it will reduce content with graphic violence, harmful viral challenges, sexual or romantic role play, depictions of self-harm, and material promoting “extreme beauty standards, unhealthy dieting, or body shaming.”

If a user is incorrectly flagged as under 18, they will have to submit a selfie to an identity verification service to have the restrictions removed.

An age verification system is part of OpenAI’s plan to reduce harmful mental health encounters with the chatbot, while also allowing ChatGPT to generate “erotica” in the near future.

“The model looks at a combination of behavioral and account-level signals, including how long an account has existed, typical times of day when someone is active, usage patterns over time, and a user’s stated age.”

If the system suspects the user is a minor, it will reduce content with graphic violence, harmful viral challenges, sexual or romantic role play, depictions of self-harm, and material promoting “extreme beauty standards, unhealthy dieting, or body shaming.”

If a user is incorrectly flagged as under 18, they will have to submit a selfie to an identity verification service to have the restrictions removed.

An age verification system is part of OpenAI’s plan to reduce harmful mental health encounters with the chatbot, while also allowing ChatGPT to generate “erotica” in the near future.

tech

Google’s YouTube maintains its top spot as streaming accounts for nearly half of all TV-watching time

People spent a record 47.5% of their TV-watching time on streaming platforms in December, according to new data from Nielsen, up from the previous record of 47.3% in July. Google’s YouTube once again was the most popular streaming service by time spent, but Netflix’s share inched slightly upward to 9% from 8.8% in July, while YouTube’s fell to 12.7% from 13.4%. The jump was largely thanks to Stranger Things, which was the most watched streaming title last month.

tech

Amazon CEO says tariffs are inflating prices and buyers are looking for bargains

While the legality of President Trump’s tariffs winds its way through the courts, their effects are beginning to show up in prices.

During an interview at the World Economic Forum in Davos, Switzerland, Amazon CEO Andy Jassy said he is starting to see tariffs “creep into” pricing, as some sellers are “passing on those higher costs to consumers in the form of higher prices.”

Jassy said that while consumers are still spending, they are becoming more price conscious.

“I think that wherever they can, they are trying to trade down in price — they are looking for bargains wherever they can find bargains,” he said. “I see people a little more hesitant on higher-priced discretionary items.”

Trump has maintained that other countries are footing the bill for his tariffs. But new research suggests Americans will ultimately be the ones paying those higher prices.

Jassy said that while consumers are still spending, they are becoming more price conscious.

“I think that wherever they can, they are trying to trade down in price — they are looking for bargains wherever they can find bargains,” he said. “I see people a little more hesitant on higher-priced discretionary items.”

Trump has maintained that other countries are footing the bill for his tariffs. But new research suggests Americans will ultimately be the ones paying those higher prices.

tech

Musk: Tesla restarting Dojo supercomputer effort as “AI5 chip design is in good shape”

Tesla CEO Elon Musk said in a post on X over the weekend that the company plans to restart work on its Dojo supercomputer, dubbed Dojo3, saying that the AI5 chip the company had been developing is in “good shape.”

The Dojo supercomputer trains Tesla’s AI models, including the one behind its all-important Full Self-Driving tech. The company stopped work on Dojo in August. “It doesn’t make sense for Tesla to divide its resources and scale two quite different AI chip designs,” Musk said at the time. “The Tesla AI5, AI6 and subsequent chips will be excellent for inference and at least pretty good for training.”

“Pretty good” appears to be good enough.

In the interim, Tesla relied more on companies like Nvidia and Advanced Micro Devices for AI training. Restarting Dojo suggests Tesla plans to bring at least some AI training back in-house.

Musk also runs AI company xAI, which has its own supercomputer and a substantial business relationship with Tesla. A plurality of Tesla shareholders recently voted in favor of investing in Musk’s AI company, but the board declined to approve the measure because of a large number of abstentions.

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