Apple’s smartphone market share is growing in China
Apple is starting 2026 strong in China.
After staging a comeback last year as consumers flocked to the iPhone 17 lineup, the US company is continuing to gain ground.
Apple’s iPhones accounted for 19% of smartphone sales in China in January, up from 14% a year earlier, according to Counterpoint Research. That marks Apple’s highest January market share in five years, putting it just a fraction of a percentage point behind market leader Huawei.
Last quarter, Greater China revenue made up about 18% of Apple’s total sales as it remains an important region for the company.