(Getty Images)

BROAD-CAST

Americans watched YouTube more than any other platform on TVs in February

YouTube’s share of TV usage has increased 53% in the last two years, per Nielsen.

3/28/25 6:07AM

When it first landed on Apple devices, the YouTube app icon was a little, beige, vintage-looking cartoon TV. It stuck with that for years before eventually distancing itself from the older, more familiar medium, switching in its distinctive red play button — an icon that’s gently seared itself into the minds of billions.

Now, years on, YouTube seems to be taking over the medium it once mimicked.

Big(ger) screen

According to February data from Nielsen’s Media Distributor Gauge report, YouTube was the most-watched platform across US televisions, taking an 11.6% share of screen time and topping the distributor list for only the second time since Nielsen began tracking the data.

Put another way: Americans watched YouTube on their TVs more than anything else — more than Disney (and all of its entities), NBC, Paramount, Fox, Netflix. Everything.

YouTube, which Google acquired in 2006, having clinched the top spot again underscores the growing shift in how people are consuming content from the platform, with its CEO last month confirming that people are watching on their TVs more than their phones for the first time.

Apart from the two YouTube instances and a high jump from NBC during its Olympics coverage, which saw the company take a record 13.4% share of TV usage in August last year, the Walt Disney Company has been winning the war for American eyeballs, with channels like ESPN, ABC, and its streaming services all counting toward its overall share. Indeed, thanks mostly to the ESPN-aired College Football Playoffs, Disney made up 12% of TV usage in January — its highest monthly total so far.

While Nielsen has made only distributor figures from November 2023 onward public, it revealed that YouTube accounted for just 7.9% of American TV viewing time in February 2023, meaning the number of us who’ve been switching on our TV sets to tune in to the latest offerings from Mr Beast et al. has jumped 53% in just two years.

Rani Molla & Jon Keegan22h

Amazon closes at all-time high

Fresh off strong earnings Thursday, Amazon saw its stock price end the week at a record closing high of $244.22.

The stock is up 10% so far this year.

The e-commerce and cloud giant beat analysts’ revenue and earnings, and its massive gain was responsible for more than all of the positive return delivered by the SPDR S&P 500 ETF on Friday.

Jon Keegan

23h

Microsoft, Amazon, and Google all have cumulonimbus-sized cloud backlogs

The top cloud companies can’t keep up with the searing demand for AI computing.

Rani Molla10/31/25

Google uses an AI-generated ad to sell AI search

Google is using AI video to tell consumers about its AI search tools, with a Veo 3-generated advertisement that will begin airing on TV today. In it, a cartoonish turkey uses Google’s AI Mode to plan a vacation from its farm before it’s eaten for Thanksgiving.

Like other AI ad campaigns that have opted to depict yetis or famous artworks rather than humans, Google chose a turkey as its protagonist to avoid the uncanny valley pitfall that happens when AI is used to generate human likenesses.

Google’s in-house marketing group, Google Creative Lab, developed the idea for the ad — not Google’s AI — but chose not to prominently label the ad as AI, telling The Wall Street Journal that consumers don’t actually care how the ad was made.

Exclusive | Google’s First AI Ad Avoids the Uncanny Valley by Casting a Turkey

Rani Molla10/31/25

Amazon, Alphabet, Meta, and Microsoft combined spent nearly $100 billion on capex last quarter

The numbers are in and tech giants Amazon, Alphabet, Meta, and Microsoft spent a whopping $97 billion last quarter on purchases of property and equipment. That’s nearly double what it was a year earlier as AI infrastructure costs continue to balloon and show no sign of stopping. Amazon, which reported earnings and capital expenditure spending that beat analysts’ expectations yesterday, continued to lead the pack, spending more than $35 billion on capex in the quarter that ended in September.

Note that the data we’re using here is from FactSet, which strips out finance leases when calculating capital expenditures. If those expenses were included the total would be well over $100 billion last quarter.

Rani Molla

Slicing the Pie

10/31/25

The best analyst questions from Apple’s earnings call

Apple even answered some of them!