Business
CLOUDY

American Airlines shares plunge on a gloomy forecast — but its credit-card biz is thriving

Rebecca Moretti / Friday, January 24, 2025
As lonely as Tom Hanks in “The Terminal” (Saul Loeb/Getty Images)
As lonely as Tom Hanks in “The Terminal” (Saul Loeb/Getty Images)

Middle seat, last row… where American Airlines is mentally after earnings. The airline’s stock descended 9% yesterday after it unloaded a bummer forecast: it expects a larger-than-expected loss for this quarter as its costs rise. Last quarter wasn’t bad: Q4 profit surged and sales rose 5%. For the full year, it notched a record $54B in sales. But investors are focused on the flight plan and American’s direction was disappointing, especially compared to that of its rivals.

  • Delta Air Lines and United earlier this month gave rosier-than-expected outlooks on booming demand. Delta’s longtime CEO, Ed Bastian, said he expected 2025 to be “the best financial year in our history” as global travel keeps booming.

  • United unloaded a record Q4 profit that was up 64% on the year thanks to falling fuel costs. For the full year, it flew 174M passengers — also a record. Delta’s Q4 profit dropped from a year earlier, but investors boosted the stock on solid sales growth and a sunny outlook.

Swipes in the spotlight… We’re sensing a theme in airline earnings: credit-card revenue is becoming increasingly important. American’s compensation from its co-branded-card deals with Citi and Barclays popped 17% from 2023, hitting $6B+ last year. Meanwhile, Delta’s credit-card biz grew by about $1B last year as it pulled in $7.4B from its American Express partnership. With all the cash airlines are raking in from rewards cards and loyalty programs, flight-ticket sales aren’t as front row as they used to be.

Frills aren’t so frivolous… Airlines’ profit margins on credit-card partnerships are about 50% — way higher than the margins on tickets. Since 2017, American and Delta have more than 2x’d their revenue from selling airline miles to credit-card companies. When the travel boom starts to cool, it could be a cushy revenue source to fall back on.

Get Your News

Subscribe and thrive

Snacks provides fresh takes on the financial news you need to start your day. Chartr provides data visualizations on business, entertainment, and society. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Latest Stories

Sherwood Media, LLC produces fresh and unique perspectives on topical financial news and is a fully owned subsidiary of Robinhood Markets, Inc., and any views expressed here do not necessarily reflect the views of any other Robinhood affiliate, including Robinhood Markets, Inc., Robinhood Financial LLC, Robinhood Securities, LLC, Robinhood Crypto, LLC, or Robinhood Money, LLC.