Shares of Affirm tank as Walmart drops the “buy now, pay later” giant for Swedish rival Klarna
Affirim has been Walmart’s exclusive buy now, pay later provider since 2019.
Affirm shares tumbled nearly 13% Monday morning after the buy now, pay later giant lost its deal with the world’s largest retailer.
Since 2019, Affirm has been Walmart’s exclusive buy now, pay later provider, starting with big-ticket purchases and later expanding to smaller baskets at self-checkout kiosks. Now, under the new deal, Swedish BNPL giant Klarna will take its place, underwriting loans for shoppers both in-store and online through Walmart’s fintech startup, OnePay.
Customers can borrow for as little as three months and up to three years, with annual interest rates from 10% up to 36%. The rollout will reportedly kick off in coming weeks, with plans to hit Walmart stores by the holiday season. Klarna has 93 million active customers and has stacked up partnerships with a number of popular retailers, including Target, Amazon, Home Depot, and Macy’s.
On Friday, Klarna publicly filed for its long-awaited IPO, with sources saying the company hopes to raise at least $1 billion and is targeting a valuation of more than $15 billion. Despite the sell-off, Affirm shares are still up nearly 27% over the past year.