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Nike shares pop on new US-Vietnam trade agreement

The deal could be a major reprieve for retailers like Nike, which rely heavily on Vietnamese manufacturing.

Nike shares were up as much as 4% upon US President Donald Trump’s announcement of a new trade agreement with key manufacturing partner Vietnam. It then gave back all of those gains after he shared the details of the deal, only to rally once again, trading about 2.5% higher as of 11:15 a.m. ET.

In a Truth Social post on Wednesday morning, Trump first teased the new pact, then followed up with another post 20 minutes later that said Vietnam agreed to a 20% tariff on all goods shipped to the US and a 40% tariff on transshipped goods. In return, Vietnam will open its market to American products with zero tariffs.

The deal dropped just days before a 90-day pause on Trump’s proposed “reciprocal tariffs,” including a 46% rate on Vietnamese imports, was set to expire. Nike has a lot on the line: nearly 50% of its footwear and 28% of apparel came from Vietnam in fiscal 2024. Cambodia, Bangladesh, and Indonesia are also key sourcing hubs.

Nike shares had been limping after a warning on slowing sales and margin pressure, but are now back near their March highs and roughly flat on the year.

Lululemon, another apparel maker with a significant footprint in Vietnam, jumped about 2.5% on the initial news, was down about 2% after the details were shared, and is currently trading up about 0.5%.

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Intel soars amid retail engagement, analyst chatter

Intel ripped toward a new 52-week high Wednesday, amid a flurry of activity in the options market and a couple of positive analyst assessments ahead of its earnings report due tomorrow.

Shortly after 11 a.m. ET, call options activity was roughly equivalent to the full-day average over the past 10 sessions. Bets on stock swings using call options have become a highly popular retail trade, suggesting that retail investors are getting interested in the shares ahead of the report from the partially nationalized American chip icon.

(That interpretation is buttressed by what we’re seeing on social sentiment-monitoring sites like SwaggyStocks, which at about 11:30 a.m. listed Intel as the fifth-most-mentioned stock on Reddit’s r/WallStreetBets forum over the past 24 hours.)

Wall Street analysts are also chattering about the stock, with RBC and Bernstein Research both writing about it in the last 24 hours.

RBC — which has a “sector perform” (or neutral) rating on Intel — said it expects a “slight beat and largely inline outlook” when the company reports after the close Thursday.

Bernstein’s Intel watchers — who have a “market perform” (also neutral) rating on the stock — seemed a bit more cautious, writing, “Overall numbers going forward still looking high to us. Fundamentals and valuation keep us sidelined.”

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BNP upgrades Seagate on more durable cycle

Seagate Technology Holdings was up in early trading after analysts at BNP Paribas upgraded the shares to “outperform” from “neutral” and lifted their price target to $380 a share, implying a gain of almost 15% from where the stock is currently trading.

The maker of the somewhat stodgy technology known as hard disk drives — or HDDs in tech lingo — was one of the top stocks in the S&P 500 for much of last year as it was swept up in the AI data center trade.

Data centers need tons of storage capacity, and demand from hyperscalers has driven up prices and created shortages for disk drives, an industry that is dominated by a duopoly of Seagate and Western Digital. (BNP also maintained its “outperform” rating on WDC in a note Wednesday.)

The analysts at BNP say they pushed by the buy button on the stock after becoming more convinced that the upswing in sales was durable, writing:

“We have witnessed a structural shift happening in HDD industry, toward 1) an effective duopoly, 2) higher mix toward data centers, and 3) disciplined capex investments. These have supported our expectations of long-term, through-cycle profitability for the HDD industry. We are now upgrading Seagate from Neutral to Outperform as we are gaining greater conviction that robust data center storage demand could drive an upcycle longer than we initially expected. We think a secular re-rating of Seagate (as well as Western Digital) to over 20x is justified.”

“We have witnessed a structural shift happening in HDD industry, toward 1) an effective duopoly, 2) higher mix toward data centers, and 3) disciplined capex investments. These have supported our expectations of long-term, through-cycle profitability for the HDD industry. We are now upgrading Seagate from Neutral to Outperform as we are gaining greater conviction that robust data center storage demand could drive an upcycle longer than we initially expected. We think a secular re-rating of Seagate (as well as Western Digital) to over 20x is justified.”

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Stocks jump as Trump says “I won’t use force” to acquire Greenland

In a speech in Davos, Switzerland, US President Donald Trump said he won’t use force to acquire Greenland, sending stocks higher at the open. 

“We probably won't get anything unless I decide to use excessive strength and force, where we would be frankly unstoppable, but I won’t do that,” Trump told the crowd, referring to his pursuit of Greenland, which has roiled markets recently. “People thought I would use force. I don’t have to use force. I don’t want to use force. I won’t use force.” 

He seemed to indicate that Denmark, which owns Greenland, could rebuff the US’s overtures to acquire the country without military retaliation.

“They have a choice. You can say yes and we will be very appreciative. Or you can say no and we will remember,” he said. Throughout his speech, Trump constantly reiterated his desire for the US to own Greenland.

Stocks rose at the open, with the S&P 500 rising 0.3%. S&P 500 futures, which had been down Wednesday morning, jumped after his comments.

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J&J slips despite cheery 2026 guidance

Johnson & Johnson reported fourth-quarter sales that beat expectations and gave rosy guidance for 2026.

The company said it expects to bring in between $100 billion and $101 billion in revenue this year, compared to the $98.9 billion analysts polled by FactSet were expecting. The drugmaker also expects to report between $11.43 and $11.63 in annual adjusted earnings per share, compared to the $11.48 that Wall Street was expecting.

Despite beating expectations, J&J, the first major drugmaker to report earnings results this year, fell by more than 2% in premarket trading.

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