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US manufacturing reshoring
On the Ford line, circa 1935 (Corbis/Getty Images)

If re-shoring were happening, Rockwell Automation would know

Its earnings were really good, too.

Rockwell Automation, essentially a maker of high-tech assembly lines, surged on Wednesday after posting results that beat analyst expectations and upgrading its outlook for earnings per share — after months of declining expectations from Wall Street.

It’s a healthy move for a stock that’s gone largely nowhere for the last couple years, a cooling-off period following a surge of outperformance during the Covid-era supply chain disruptions, labor shortages, and surging inflation, all of which prompted companies to boost spending on automation processes to increase efficiency.

In theory, the Trump administration’s push to reinvigorate US manufacturing — one of the many explanations the White House offers for its fixation on tariffs — should benefit companies like Rockwell, which could help build those factories. But that’s only if the uncertainty generated by the White House’s on-again, off-again approach to tariffs doesn’t paralyze investment and cause a recession.

Rockwell CEO Blake Moret offered some interesting thoughts on those dynamics in the company’s post-earnings conference call.

“The current trade and policy uncertainty has impacted some large capex projects across our customer base. We saw some project delays in automotive and energy and some deferrals of more discretionary spend in digital services,” Moret said. “These customers are seeking additional certainty about the impact tariffs will have on their cost base and whether the volatility will impact their demand.”

Analysts followed up in the Q&A section of the call, which we edited, condensed, and excerpted below:

Scott Davis, Melius Research: You guys are sitting in a position of having the most visibility into this balance between re-shoring acceleration and the macro realities and concerns folks are having. How are your customers thinking through that? Are they accelerating re-shoring? Are they hunkering down?

Moret: There is still a generally optimistic long-term view among most of our customers, especially those with high exposure to the US, because the idea of US manufacturing as a good thing for the US economy resonates with a lot of us. And of course, Rockwell is a net beneficiary of that.

Where we are seeing delays, as we analyze the projects that haven't moved forward, the underlying reasons fall into a few different categories. First is concern about cost certainty, which, you know, a lot of that would come from tariffs. Automotive is obviously affected by that, given the amount of content from around the world there.

We heard some comments regarding interest rates as well.

Another underlying reason would be concerns about the demand from our customers’ end markets. I mentioned lower commodity prices in the US that will affect oil and gas and a little bit of mining.

Chris Snyder, Morgan Stanley: Around the market demand trends, its understandable and makes sense that with all the uncertainty out there, maybe its hard to move forward with a big project if you dont know how much it costs and you dont know if the rules are changing.

But when you guys talk to customers, you know, is there an expectation that as visibility starts to come through, we could see more of these projects unlocking in the coming quarters?

Moret: We actually do expect that these customers are going to pull the trigger on some of these investments. Were not going to call a specific date or quarter on that. But we saw some of those projects come in April, and we think we have a pretty good handle on what theyre grappling with.

All manufacturers are looking for more certainty and consistency with the tariffs and the costs that might come along with tariffs, as well as making sure that the demand is still there from their end customers.

And in the majority of cases, they expect that this is a pause. Not anything that that lasts for a long, long time.

Of course, the length of that “pause” to investment plans is crucial as to whether we have a serious slowdown or recession. Given that the world’s two largest economies are only at the very early stages of potential trade talks, it seems like it could be a while.

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Nvidia poised to snap longest run without a record close since the AI boom began

The stock price of the company responsible for the brains of the AI boom is finally showing some brawn again.

Nvidia, the world’s most valuable company, is poised to close at a record high for the first time since October 29, 2025, on Friday (if it ends above $207.04).

The AI chip trade is on fire, with the Philadelphia Semiconductor Index slated to deliver its 18th consecutive gain as Intel’s robust results and outlook juice the entire ecosystem. Hyperscalers report earnings next week, and their capex guidance can be thought of as the earnings guidance for Nvidia and other AI suppliers for the quarters to come.

This would end Nvidia’s longest stretch without a record close since the unofficial start of the AI boom (when the chip designer delivered blowout quarterly results in May 2023).

(Sorry if I jinx this!)

markets

Lilly slips after prescriptions for its weight-loss pill come in below expectations in second week

Eli Lilly fell on Friday after prescription data for its new weight-loss pill, Foundayo, showed that it’s having a significantly slower rollout than its top competitor.

The pill was prescribed about 3,700 times in its second week, according to IQVIA data cited by Deutsche Bank analysts, compared to the roughly 8,000 they were expecting. Novo Nordisk’s Wegovy pill, which came out in January, hit over 18,000 prescriptions in its second week.

The FDA approved Foundayo on April 1 and shipments began on April 9. Deutsche analysts noted that Lilly’s GLP-1 injections, which currently outsell Novo’s, also had a slower start.

Lilly fell more than 4% after the numbers were released. Novo Nordisk rose more than 5%.

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The chip rally is getting so intense, even Qualcomm gets to surge

If you’re a good host, even the last person who shows up to the party gets to have a good time.

On that note, beleaguered Qualcomm — the worst-performing member of the Philadelphia Semiconductor Index this year — is staging a furious rally on Friday, with the industry poised to deliver its 18th consecutive session of gains.

Intel’s earnings are buoying the semi space broadly on Friday, and Qualcomm isn’t being left out. Options activity is also elevated and tilted toward the bull side. As of 9:56 a.m. ET, more than 48,000 calls have changed hands, roughly double its full-day average for the past 20 sessions. Its put/call ratio of 0.17 is well below the 20-day average of 0.44.

The San Diego-based firm has been negative in 2026 since the seventh session of the year, and even with today’s advance, remains mired in the red year to date. The stock cratered after reporting Q1 earnings in early February because its poor Q2 guidance seemingly confirmed fears that smartphone sales would come under pressure from rising memory chip prices and limited availability. Smartphone chips are still Qualcomm’s primary business, accounting for nearly two-thirds of revenues in its most recent quarter, and memory chip sellers appear to be incentivized to meet demand from major AI customers first.

Qualcomm reports Q2 earnings next Wednesday, but that release will likely be overshadowed by the four Magnificent 7 hyperscalers releasing results after the close.

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