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Substack afterparty in DC
(Shedrick Pelt/Getty Images)
subsumed

Substack.com got more traffic than The Wall Street Journal and CBS News in June

The popular newsletter platform clocked more US site visits than both major outlets last month.

Tom Jones

For creators looking to reach their audience directly whenever they like, and maybe even make millions in the process, Substack has been one of the places to be since its launch in 2017. Now, it’s becoming a go-to for news- and content-hungry readers, too, as US site visits hit a record 73.9 million in June, per new monthly data from Similarweb.

Substack site visits chart
Sherwood News

Last month, Substack’s site visits outweighed The Wall Street Journal and CBS News — the first time the platform has drawn more American eyeballs than both news sites in the same month, as millions more people flocked to substack.com to explore free and paid publications across business, tech, and culture, or perhaps even to look into starting their own outlets. Interestingly, traffic-tracking site Similarweb actually crowned Substack as its “Digital Winner” in January, after it notched 88% growth across its website and app last year.

For context, Similarweb told Chartr that Substack authors with their own custom domains, such as Matthew Yglesias’ “slowboring.com” aren’t included in the 73.9 million figure — meaning that the dominance of Substack and its legion of writers, podcasters, and video makers is maybe even undersold by that headline stat.

Stacked up

Though it’s nowhere near the size of YouTube in the “creator economy,” Substack has carved out a solid spot in the modern media landscape, attracting top writing talent who have, in turn, managed to attracts tens and even hundreds of thousands of paying subscribers. It’s a nice flywheel where the platform attracts writers, who bring their audience, which attracts more writers... and so on and so forth.

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Saleah Blancaflor

Drake whiffs on an expected No. 1 on Spotify

Drake started at the bottom and he’s here, but not quite at the top... of Spotify, at least.

It’s been nearly three weeks since Drake dropped his three surprise albums — “Iceman,” “Habibti,” and “Maid of Honour.” Heading into the month, prediction markets were rating it a near certainty, a 98% chance, that Drake’s sonic onslaught was enough to snag the No. 1 slot on Spotify at least once in June.

But, while he surpassed the late Michael Jackson and took up three slots on the Billboard album chart at once, his newly released songs haven’t quite cracked the popular music-streaming platform’s top charts, and market seem to think the moment has passed.

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(Event contracts are offered through Robinhood Derivatives, LLC — probabilities referenced or sourced from KalshiEx LLC or ForecastEx LLC.)

Spotify’s “Top Songs - Global” chart currently show that Jackson’s “Billie Jean,” which is more than four decades old, Justin Bieber’s “Beauty and a Beat,” which climbed back to the top of Spotify charts following his Coachella set in the spring, Olivia Rodrigo’s new angsty love song “The Cure,” and BTS’s “Swim” are all ahead of Drake’s “STFU Janice” from his “Iceman” album.

While Spotify previously reported last month that Drake’s “Make Them Cry” was the most streamed album in a single day this year, that was later revealed to be a data error.

Prediction markets currently show traders are betting there’s only a 15% chance Drake will have a No. 1 song on Spotify in June.

Meanwhile, Taylor Swift is in the lead at 98% — a day before the release of her new original song “I Knew It, I Knew You,” which she wrote and performed for Disney and Pixar’s upcoming “Toy Story 5” — followed by Olivia Rodrigo, whose highly anticipated album “You Seem Pretty Sad for a Girl So in Love” comes out next Friday.

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(Event contracts are offered through Robinhood Derivatives, LLC — probabilities referenced or sourced from KalshiEx LLC or ForecastEx LLC.)

Spotify’s “Top Songs - Global” chart currently show that Jackson’s “Billie Jean,” which is more than four decades old, Justin Bieber’s “Beauty and a Beat,” which climbed back to the top of Spotify charts following his Coachella set in the spring, Olivia Rodrigo’s new angsty love song “The Cure,” and BTS’s “Swim” are all ahead of Drake’s “STFU Janice” from his “Iceman” album.

While Spotify previously reported last month that Drake’s “Make Them Cry” was the most streamed album in a single day this year, that was later revealed to be a data error.

Prediction markets currently show traders are betting there’s only a 15% chance Drake will have a No. 1 song on Spotify in June.

Meanwhile, Taylor Swift is in the lead at 98% — a day before the release of her new original song “I Knew It, I Knew You,” which she wrote and performed for Disney and Pixar’s upcoming “Toy Story 5” — followed by Olivia Rodrigo, whose highly anticipated album “You Seem Pretty Sad for a Girl So in Love” comes out next Friday.

Pokemon cards

GameStop’s collectibles business just keeps booming, as “Pokémon” cards continue to fly

Collectibles revenue grew 65% year over year in its latest quarter.

culture
Saleah Blancaflor

Will critics and audiences go out of this world for Steven Spielberg’s “Disclosure Day”?

Legendary director Steven Spielberg is back with his first film in four years.

While 2022s Oscar-nominated The Fabelmans was a semi-autobiographical film, it looks like hes back to his sci-fi roots with the upcoming release of Universal Pictures Disclosure Day.

The movie stars Emily Blunt, Josh O’Connor, Colin Firth, Eve Hewson, and Colman Domingo, and follows a cybersecurity whistleblower (O’Connor) and meteorologist (Blunt) who work together to uncover government secrets and expose the truth about extraterrestrial life.

Some first reactions out of early screenings shared on social media have been praising the film so far. Germain Lussier, a senior entertainment reporter at Gizmodo, posted on X that the movie is Spielberg’s “best film in 20 years,” while many have praised Blunt’s performance as one of her best. Others have said it is reminiscent of the filmmaker’s other sci-fi classics like “Close Encounters of the Third Kind” and “E.T. the Extra-Terrestrial.”

To be considered “fresh,” movies have to receive at least 60% on Rotten Tomatoes. While the global embargo for formal reviews doesn’t lift until Tuesday, June 9, at 12 p.m. ET following more advance screenings in Los Angeles, New York, and other cities ahead of the June 12 release date, traders on prediction markets are currently betting there is a 68% chance that the movie will score above 85% on the site.

(Event contracts are offered through Robinhood Derivatives, LLC — probabilities referenced or sourced from KalshiEx LLC or ForecastEx LLC.)

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The movie stars Emily Blunt, Josh O’Connor, Colin Firth, Eve Hewson, and Colman Domingo, and follows a cybersecurity whistleblower (O’Connor) and meteorologist (Blunt) who work together to uncover government secrets and expose the truth about extraterrestrial life.

Some first reactions out of early screenings shared on social media have been praising the film so far. Germain Lussier, a senior entertainment reporter at Gizmodo, posted on X that the movie is Spielberg’s “best film in 20 years,” while many have praised Blunt’s performance as one of her best. Others have said it is reminiscent of the filmmaker’s other sci-fi classics like “Close Encounters of the Third Kind” and “E.T. the Extra-Terrestrial.”

To be considered “fresh,” movies have to receive at least 60% on Rotten Tomatoes. While the global embargo for formal reviews doesn’t lift until Tuesday, June 9, at 12 p.m. ET following more advance screenings in Los Angeles, New York, and other cities ahead of the June 12 release date, traders on prediction markets are currently betting there is a 68% chance that the movie will score above 85% on the site.

(Event contracts are offered through Robinhood Derivatives, LLC — probabilities referenced or sourced from KalshiEx LLC or ForecastEx LLC.)

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