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Tattoo mater tattooing dove of peace on woman's hand
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INVISIBLE INK

Fine line, small, and simple: The latest tattoo trend

The rising popularity of “tiny tattoos” could mark a new status symbol, per Business Insider.

Millie Giles

In recent decades, tattoos have evolved from something you’d hide from your boss (or, more pressingly, your mom) to something you might get casually on the go — with tattoo parlors popping up everywhere from food events to coffee shops.

However, at the same time that body art has become increasingly normalized in Western culture — with a 2023 Pew survey finding 80% of Americans saying that society has become more accepting of tattoos — there’s been a shift in the designs people are choosing.

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While it’s been suggested that tattoos are going out of fashion, alongside the rise of “clean” aesthetics and notoriously inked-up celebrities removing their tats, it seems many are just downsizing to smaller motifs.

As reported by Business Insider over the weekend, “tiny tattoos” are soaring in popularity, with Google searches for daintier designs peaking in recent months and the #finelinetattoo tag on TikTok reaching almost 469,000 posts — the latest in a long list of modern tattoo trends.

Tattoo designs
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Indeed, BI argues that minimal tattoos have become something of a status symbol of late, writing that theyre “just pricey enough to show a person has ... disposable income.” Meanwhile, searches for complex styles like geometric patterns and tribal tattoos have fallen significantly (though the latter may be less popular for separate reasons).

But the rise of tiny tattoos could also have to do with a pool of people who wouldn’t previously have considered getting inked that are now opting to, including women and older demographics. So, even among those hesitant to “put a bumper sticker on a Bentley,” in the words of Kim Kardashian, some might still be tempted by a little mascot for the dashboard.

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Charlie Kirk’s Wikipedia page was the top English-language article on the site in 2025

The day after his assassination in September, Charlie Kirk’s Wikipedia page was viewed over 170 times per second, or almost 15 million times, according to figures from the Wikimedia Foundation.

Like with most other years, the top entries of the year reflected the fact that millions flock to the platform to learn more about political figures, films, and fatalities.

Though there’s been much talk about the impact of AI-generated search summaries and chatbots on Wikipedia — not least from the platform itself — it’s still clearly a major go-to resource for anyone looking to learn a little about a lot online, especially if this week’s year-end figures are anything to go by.

Top Wikipedia articles 2025 chart
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Though there’s been much talk about the impact of AI-generated search summaries and chatbots on Wikipedia — not least from the platform itself — it’s still clearly a major go-to resource for anyone looking to learn a little about a lot online, especially if this week’s year-end figures are anything to go by.

Top Wikipedia articles 2025 chart
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Tom Jones

Singer d4vd has been named the top trending person on Google in 2025

If you were asked to name the person who saw the biggest spike in Google searches across 2025, you might plump for a pope, perhaps, or a major political figure. Unless you were one particular Polymarket user, you maybe wouldn’t have put too much money on d4vd, a popular 20-year-old singer who reportedly remains an active suspect in the death of a teen girl.

However, when Google revealed its Year in Search 2025 today — a feature that, importantly, seems to reflect the figures and topics that have seen searches spike from last year, rather than overall search volume — d4vd, whose hits like “Romantic Homicide” and “Here With Me” have racked up billions of Spotify streams, sat atop the “People” section, beating Kendrick Lamar for the top spot.

Google’s top trending people
Google’s Year in Search 2025

As people in the business of making charts all day, you could say that we’re pretty au fait with Google Trends data. Even so, we can admit that Polymarket user 0xafEe may be a true savant when it comes to understanding what people are using the search engine for (though there are also allegations that the user is a Google insider or had other access to the information).

In any case, thanks to a series of what are now proving to be very prescient positions on Polymarket’s “#1 Searched Person on Google This Year” market, 0xafEe has made a medium fortune in the last 24 hours. There was a ~$10,600 “yes” position on d4vd himself — now worth more than $200,000 — as well as “no” positions across other candidates for the title, such as Donald Trump, Pope Leo, and Bianca Censori, all of which have profited substantially. All told, 0xafEe made just shy of $1.2 million on the market.

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