New data shows Tesla sales dropped 40% across Europe in February, down 47% within the EU itself
From San Diego to Stuttgart, it’s starting to feel like you could throw a dart at a world map and guarantee, with some level of certainty, that Tesla sales are slumping there in 2025.
Elon Musk’s electric vehicle company has seen sales in Europe tank for the second month in a row this year, as new data reveals Tesla registrations on the continent fell from 28,182 in February last year to just under 16,888 last month — a 40.1% fall. While that figure includes the UK and other markets, the drop was even steeper across European Union nations, where sales slipped some 47%, per the European Automobile Manufacturers’ Association.
While the February fall might have been slightly more palatable than the 45% year-on-year drop in January, it still doesn’t make great reading for execs, for whom a slew of new models can’t come soon enough. Especially as competition from the likes of BMW, Volkswagen, and Chinese EV makers heats up on, and beyond, the continent.
Though Tesla shares were ripping yesterday, as investors allowed themselves to get a little excited about potential tariff relief and new smart driving assistance tech in China, the stock is still down 31% for the year so far.
While the February fall might have been slightly more palatable than the 45% year-on-year drop in January, it still doesn’t make great reading for execs, for whom a slew of new models can’t come soon enough. Especially as competition from the likes of BMW, Volkswagen, and Chinese EV makers heats up on, and beyond, the continent.
Though Tesla shares were ripping yesterday, as investors allowed themselves to get a little excited about potential tariff relief and new smart driving assistance tech in China, the stock is still down 31% for the year so far.