Business
Top Gun: The long-awaited sequel is an important box office hit

Top Gun: The long-awaited sequel is an important box office hit

No points for second place‍****

Top Gun: Maverick has taken off at theatres, raking in $156m in the US over the extended Memorial Day weekend. That haul not only breaks the previous record for the holiday from 2007, but it also marks Tom Cruise's own personal record for a box office weekend debut — which is good going for an actor that is sixth on the all-time list of highest grossing actors.

With sky-high ratings — 8.7 / 10 on IMDB and 96% fresh on Rotten Tomatoes — the coming weeks are likely to see Top Gun: Maverick go on to become one of the biggest box office hits of the year. That's important because Top Gun is pretty much the first non-superhero movie to be a really big hit since the pandemic.

As we highlighted two weeks ago, the superhero genre (in particular Marvel), has kept the box office in business over the last two years, leaving many to wonder whether non-superhero movies could thrive at the box office post-pandemic. Last weekend proves they can — even if Doctor Strange in the Multiverse of Madness, which is hardly a flagship character of the MCU, brought in some 73% more than Top Gun: Maverick managed on its first day.

The nostalgia factor

What's particularly exciting is that the equally quotable sequel to Top Gun proved to be a draw for the generation who were teenagers when the first movie came out. Indeed more than half of the attendees (55%) were over 35. Back in 1986, the original movie reportedly led to a 500% increase in applications to become naval aviators — maybe the same people can apply again.

More Business

See all Business
business

Paramount+ wants to look a lot more like TikTok, leaked documents reveal

Larry Ellison’s Oracle just took a 15% stake in TikTok’s US arm. David Ellison’s Paramount streaming service could soon look a lot more like it.

According to leaked documents seen by Business Insider, Paramount+ is planning a big push into short-form, user-generated video in the vein of the addictive feeds of TikTok, Instagram Reels, and YouTube Shorts.

Per Business Insider, the documents reveal that short-form videos are a top priority for the streamer in the first quarter of 2026, and executives are working on adding a personalize feed of clips to the mobile app.

The move would follow similar mobile-centric plans from Disney, which earlier this month announced that it would bring vertical video to Disney+ this year, and Netflix, which during its earnings call said it would revamp its mobile app toward vertical video feeds and expand its short-form video features.

Streamers are increasingly competing for user attention with popular apps. YouTube is regularly the most popular streaming service by time spent.

Per Business Insider, the documents reveal that short-form videos are a top priority for the streamer in the first quarter of 2026, and executives are working on adding a personalize feed of clips to the mobile app.

The move would follow similar mobile-centric plans from Disney, which earlier this month announced that it would bring vertical video to Disney+ this year, and Netflix, which during its earnings call said it would revamp its mobile app toward vertical video feeds and expand its short-form video features.

Streamers are increasingly competing for user attention with popular apps. YouTube is regularly the most popular streaming service by time spent.

The Memorial Tournament presented by Workday - Previews

Starbucks’ CEO, Brian Niccol, made $30.9 million in 2025

That includes $997,392 in expenses related to his use of the company’s private jet.

Barnes & Noble Store

Bolstered bookseller Barnes & Noble is planning a major expansion and potential IPO

One of the hottest IPOs of the year could be a century-old bookstore that Amazon almost killed.

Nathan's Famous restaurant on Coney Island

Iconic hot dog brand Nathan’s Famous just sold for $450 million

Packaged meat company Smithfield Foods has agreed to acquire the historic Coney Island staple — best known for its annual hot dog eating contest — in an all-cash deal.

Latest Stories

Sherwood Media, LLC produces fresh and unique perspectives on topical financial news and is a fully owned subsidiary of Robinhood Markets, Inc., and any views expressed here do not necessarily reflect the views of any other Robinhood affiliate, including Robinhood Markets, Inc., Robinhood Financial LLC, Robinhood Securities, LLC, Robinhood Crypto, LLC, or Robinhood Money, LLC.