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Electrically powered Harley-Davidson
A woman sits on an electric-powered Harley-Davidson “Livewire One” (Boris Roessler/Getty Images)
NO JUICE

You thought electric cars were having a tough time? Harley-Davidson’s electric bike brand is getting crushed

LiveWire wanted to sell 101,000 bikes by 2026 — in the latest quarter they sold 55.

When Harley-Davidson decided to spin off its electric bikes division in 2021, the iconic motorbike maker had high hopes about the new LiveWire business, looking to sell some 101,000 units by 2026.

But despite the legacy automaker’s expertise in all things with two wheels, the electric market is proving to be shockingly tough. In the second quarter, LiveWire sold just 55 electric motorcycles, racking up more than $18 million in operating losses. That works out to fewer than one bike per day.

Harley Davidson's electric brand is struggling
Sherwood News

With Harley still owning a controlling share of LiveWire’s lagging business, those losses are weighing on Harley’s already pressured bottom line.

Back in 2021, when electric vehicle companies were racing to go public through Special Purpose Acquisition Companies (SPACs), Harley-Davidson merged its in-house electric bikes division with a blank check company to bring in a fresh $500 million of external capital through private and SPAC investments. 

Nobody asked for this

The theory was that — unlike eventual SPAC EV tragedies like Lucid Motors (down 75% since IPO) and Nikola (down 99% since IPO) — Harley’s history as a reliable manufacturer would set LiveWire apart from its nascent four-wheeled electric peers, allowing the company to serve the millions of people who, presumably, they thought would want to ride an electric motorbike.

Unfortunately, millions of people ended up being more like hundreds of people. Were Harley-Davidson customers crying out for an electric bike with a combined range of just 95 miles? Probably not.

Interestingly, there is one part of LiveWire’s business that’s thriving: selling electric balance bikes for kids. Indeed, the company’s STACYC brand accounted for ~85% of LiveWire’s revenue, and it grew its sales 25% in the latest quarter, while its electric bike sales for adults dropped 65%.

Harley CEO Jochen Zeitz commented in the first-quarter earnings call that the EV adoption is “just not happening as originally anticipated.” Harley has not made any additional investment agreements into LiveWire since Q1 2024, instead focusing on restructuring its own business: Harley’s stock rose 13% on Wednesday after securing a cash infusion from KKR and Pimco.

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OpenAI’s ARR reached over $20 billion in 2025, CFO says

Sam Altman’s $500 billion artificial intelligence behemoth hit a major financial milestone last year, according to a new blog post over the weekend from OpenAI CFO Sarah Friar, as the company confirmed it had hit a more than $20 billion annual revenue run rate at the end of 2025.

Elsewhere in the blog post, Friar spent time addressing the company’s shifting goals, referencing plans to “close the distance between where intelligence is advancing and how individuals, companies, and countries actually adopt and use it.” As has become customary in the AI company press release genre, the CFO was also keen to tout the unending growth of the business, writing:

  • Both our Weekly Active User (WAU) and Daily Active User (DAU) figures continue to produce all-time highs. This growth is driven by a flywheel across compute, frontier research, products, and monetization.

  • Compute grew 3X year over year or 9.5X from 2023 to 2025: 0.2 GW in 2023, 0.6 GW in 2024, and ~1.9 GW in 2025.

And, perhaps most importantly for current backers and those keeping an eye on the private company before its rumored mega IPO:

  • Revenue followed the same curve growing 3X year over year, or 10X from 2023 to 2025: $2B ARR in 2023, $6B in 2024, and $20B+ in 2025. This is never-before-seen growth at such scale.

That latest figure has certainly set tongues in the tech world wagging, just as the company announced it would begin rolling out ads to free and ChatGPT Go users. It also puts the chatbot giant a fair way ahead of competitors like Anthropic, the company behind Claude.

OpenAI Anthropic ARR race
Sherwood News

Elsewhere in the blog post, Friar spent time addressing the company’s shifting goals, referencing plans to “close the distance between where intelligence is advancing and how individuals, companies, and countries actually adopt and use it.” As has become customary in the AI company press release genre, the CFO was also keen to tout the unending growth of the business, writing:

  • Both our Weekly Active User (WAU) and Daily Active User (DAU) figures continue to produce all-time highs. This growth is driven by a flywheel across compute, frontier research, products, and monetization.

  • Compute grew 3X year over year or 9.5X from 2023 to 2025: 0.2 GW in 2023, 0.6 GW in 2024, and ~1.9 GW in 2025.

And, perhaps most importantly for current backers and those keeping an eye on the private company before its rumored mega IPO:

  • Revenue followed the same curve growing 3X year over year, or 10X from 2023 to 2025: $2B ARR in 2023, $6B in 2024, and $20B+ in 2025. This is never-before-seen growth at such scale.

That latest figure has certainly set tongues in the tech world wagging, just as the company announced it would begin rolling out ads to free and ChatGPT Go users. It also puts the chatbot giant a fair way ahead of competitors like Anthropic, the company behind Claude.

OpenAI Anthropic ARR race
Sherwood News
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