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Turkeys: They just keep getting bigger and bigger

Turkeys: They just keep getting bigger and bigger

To our American readers that are still digesting their Thanksgiving turkey — here's some data for you to bring up over today's leftovers: 60 years ago the average turkey weighed about 17 lbs, today it's almost double that (according to the latest data from the USDA).

Big bird

The tradition of eating Turkey for Thanksgiving goes back more than 150 years in the US, and farmers and producers have been honing their breeding techniques since pretty much day 1, in order to breed the biggest birds possible.

The techniques have gotten some help from scientific progress, but the strategy has remained surprisingly simple: breed the absolute largest males with as many hens as possible. Rinse and repeat every year and with a little help from artificial insemination — which helps spread the genetic material of the largest birds even further — the result is bigger and bigger turkeys. How long this trend can continue is unclear, but even in the last decade the average turkey has gained ~11% in weight, suggesting it is far from plateauing.

Peak turkey

Interestingly, although the turkeys have been getting bigger, American consumption of turkey has been coming down for quite some time. "Peak turkey" was actually back in 1996, as we wrote about last year.

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Tom Jones

The most watched soccer match in US history got less than a third of the views the Super Bowl did

Between a top-spot finish in the group stage, a sweeping performance against Bosnia and Herzegovina in the round of 32, and the president’s controversial intervention, Monday evening’s USMNT game against Belgium had, to put it lightly, shaped up into a box-office clash.

And though the US players’ performance on the pitch might not have lived up to the high drama off it, American soccer fans certainly showed up. According to early estimates, the 4-1 defeat against Belgium was the most watched soccer telecast in US history, hauling some 40 million viewers on average across the coverage on Fox and Telemundo.

That may be a record tally in the US for the sport that much of the world calls some variant of “football” — besting the 36.2 million who tuned in to watch the team’s previous knock-out match — but it’s still peanuts in comparison to the sport that shares the same name in the States.

World cup viewers chart
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The platform will plow more money into its ad offerings as it cements itself as a “trove of human intelligence.”

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