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Breadwinners: Charting 5 decades of societal shifts

Breadwinners: Charting 5 decades of societal shifts

For richer, for poorer

New analysis of government figures by Pew Research Center reveals that women in opposite-sex marriages are increasingly earning more than, or the same as, their husbands.

The study found that men are now the sole or primary earners in just 55% of American marriages compared to 85% in 1972, with a large portion of those households now “egalitarian” — marriages where the husband and wife each account for 40-60% of the household’s total income.

Breadwinners

One of the more notable findings from the study is that 16% of opposite-sex marriages now have the wife as the primary or sole breadwinner. That’s a proportion that has more than tripled in the last 50 years, but was actually a slight drop on the equivalent study from 2012.

The rise of wives as breadwinners is unsurprising in the context of wider societal shifts in America, as the female share of overall income in North America continues to rise, and women now account for nearly 60% of college students across the country. However, while their share of marital earnings is on the up, Pew Research also found that women are still doing the larger share of work around the home too, spending ~2 more hours a week on caregiving responsibilities and more than double the amount of time on housework.

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Tom Jones

The most watched soccer match in US history got less than a third of the views the Super Bowl did

Between a top-spot finish in the group stage, a sweeping performance against Bosnia and Herzegovina in the round of 32, and the president’s controversial intervention, Monday evening’s USMNT game against Belgium had, to put it lightly, shaped up into a box-office clash.

And though the US players’ performance on the pitch might not have lived up to the high drama off it, American soccer fans certainly showed up. According to early estimates, the 4-1 defeat against Belgium was the most watched soccer telecast in US history, hauling some 40 million viewers on average across the coverage on Fox and Telemundo.

That may be a record tally in the US for the sport that much of the world calls some variant of “football” — besting the 36.2 million who tuned in to watch the team’s previous knock-out match — but it’s still peanuts in comparison to the sport that shares the same name in the States.

World cup viewers chart
Sherwood News
Reddit alien stock exchange

Reddit’s advertising business is getting bigger. It’s already booming.

The platform will plow more money into its ad offerings as it cements itself as a “trove of human intelligence.”

Tom Jones6/22/26

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