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GameStop joins the bitcoin reserve crowd. Who’s next?

The meme stock’s move may encourage more companies to add bitcoin to their reserves.

Yaël Bizouati-Kennedy

Pandemic meme stock darling GameStop joined the rapidly growing bitcoin reserve crowd, announcing yesterday that its board had “unanimously approved an update to its investment policy to add Bitcoin as a treasury reserve asset.” And with $4.7 billion in cash and cash equivalents, that could translate into a significant bitcoin stockpile: it could buy north of 50,000 bitcoin, which would place it near the top of all corporate hodlers. The stock is up 15% today as investors cheer the news.

Michael Saylor, CEO of Strategy, which has the largest stockpile with 506,137 bitcoin, was quick to welcome CEO Ryan Cohen to “Team Bitcoin.”

While the company’s sales declined about 39% to $1.283 billion this quarter from $1.794 billion in the prior year’s fourth quarter, its cash reserves jumped during the same time period. GameStop had $4.75 billion in cash and cash equivalents as of February 1, compared to $921.7 million on February 1, 2024.

Saylor’s Strategy also hinted at how much bitcoin GME might buy, posting that MARA Holdings — currently the second-largest bitcoin hodler with 46,374 bitcoin — could soon have “some competition.” That said, there’s no evidence Saylor has insider knowledge of GameStop’s bitcoin buying plan, previous reporting suggested the bitcoin bull wasn’t involved in the board’s discussions.

Why now? Well, beyond the fact that it can, the company doesn’t want to seem slow to act after Cohen teased the move last month by posting a picture with Saylor.

“Simply put, they don’t want to miss the boat,” Nic Puckrin, crypto analyst and founder of Coin Bureau, said. “The more companies take this step, the more emboldened others will be to follow suit, so we’ll likely see a bit of a snowball effect here in the coming months while the bull market still continues.”

Whether MARA will keep its second position remains to be seen, but it’s likely GameStop’s move could encourage more companies to add bitcoin to their reserves.

Puckrin said the next wave of adoption will come from businesses that have already expressed some level of openness to it. 

“This includes the likes of AMC Entertainment and Elon Musk’s X Corp., or perhaps fintechs like PayPal,” he said. “Other, more traditional businesses will take longer to convince, but eventually they will also feel the FOMO when competitors begin to outperform them.”

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Hyperliquid reclaims all-time high

HYPE, the native token powering perpetuals exchange Hyperliquid and its underlying blockchain, rebounded to reclaim its all-time high previously set at the start of the month.

Treasury firms Hyperliquid Strategies and Hyperion DeFi have also rallied as the token increased double digits in the last 24 hours to trade as high as $76.70, rising past its record price set nearly two weeks ago, according to CoinGecko. In the interim between all-time highs, HYPE pulled back to around $53.

The token has several tailwinds, the first coming from ETF flows. Since their inception in May, HYPE ETFs have yet to record negative weekly outflows, posting a cumulative total net inflow of $171.8 million, per SoSoValue.

The second comes from Hyperliquid spending basically everything it earns in fees to buy HYPE, a mechanism embedded into the protocol’s codebase.

The venue’s buyback funding mechanism is set to add a new source of yield. Validators of the network activated “AQAv2,” which means stablecoin deployers will share about 90% of reserve yield revenue on their supply within the protocol.

Around $6.1 billion of Circle’s USDC resides in Hyperliquid, per DefiLlama. Accrual begins on August 26 and the first payment is made on October 3, the network announced in its Discord channel last week.

A substantial amount of capital is riding on different positions of HYPE. In total, a move down to under $53 would result in the liquidation nearly 1.8 million HYPE worth of leveraged long positions on the on-chain perps venue, or $131.7 million, data from CoinGlass shows. For the upside, a climb above $100 results in the liquidation of more than 3 million worth of leveraged HYPE short positions, or $221.5 million.

HYPE’s rebound to all-time high comes after Michael Selig, chair of the Commodity Futures Trading Commission, defended his agency’s decision to approve regulated perpetuals, or futures contracts without expiration dates, CNBC reported on Monday.

Last month, the CFTC approved bitcoin perpetual futures trading in the US through regulated prediction markets firm Kalshi and an affiliate of centralized exchange Coinbase.

“Perps are highly likely to become lightly regulated and thus approved in the US,” said David Pakman, head of venture investments at CoinFund.

“We expect to see perps for many different types of assets, from commodities to equities,” Pakman told Sherwood News.

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Crypto market snaps back as sentiment lifts, with altcoins from ethereum to XRP soaring

The market capitalization of the crypto industry has jumped around $83.2 billion in the last 24 hours, with privacy-focused token Zcash and worldcoin, the native cryptocurrency of the network backed by OpenAI CEO Sam Altman, leading market gains, jumping over 22%.

But the last 24 hours have been good across the board:

Investors have been eager to see some positive signs around the Iranian conflict ending, coupled with hopeful outlooks around the CLARITY act, both breathing some life into assets, Kairos Research cofounder Ian Unsworth told Sherwood News.

Simon Shockey, a crypto strategist at crypto wallet infrastructure firm Privy, said the upswing stems from several things converging. He pointed to how alt markets broadly were very oversold following the bug found in Zcash that shook confidence.

Friday, Zcash founder Zooko Wilcox said Anthropic didn’t find any more serious bugs with the Zcash protocol after Shielded Labs requested the AI firm run a security audit of the network with Mythos.

Shockey added that the pool of willing sellers has dwindled. Even if structurally, AI is a much more compelling and asymmetric bet in the eyes of allocators, many of these crypto assets have simply run out of marginal sellers despite some shorter-term narrative-driven pumps. The only people left to sell at this point are the teams themselves and VCs.

Net-net: oversold conditions plus exhausted seller bases plus a macro backdrop thats stabilized equals a snapback, especially in names that have real usage or community conviction behind them,” Shockey told Sherwood.

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